Our Commitment

As communities continue to recover from the Eaton Fire in Altadena and Pasadena, the BeyGOOD LA Fire Relief Fund initial pledge of $2.5 million, has now distributed over $3 million in direct cash assistance to over 200 homeowners and renters, ensuring that resources reach those most in need. Additionally, BeyGOOD has distributed over 3,500 essential items including gift certificates, kitchenware, appliances, clothing, technology, toiletries and more to help restore everyday necessities for fire survivors who have lost everything.

All efforts have been supported by the Dena Coalition, a dedicated network of community leaders, organizations, churches, and educators assembled by BeyGOOD, ensuring that relief efforts are guided by those who understand the needs of the community firsthand. Ongoing relief efforts have been supported by a team of volunteers, sponsors, partners and funders, including a $1 million donation from motivational speaker, and life and business coach, Tony Robbins.

In addition to the $3 million in direct cash assistance, BeyGOOD is moving into phase two of the work with its commitment of $500 thousand to support local organizations with ongoing relief and rebuilding work. We encourage individuals and organizations to join in supporting the relief efforts.

LEARN MORE ABOUT REBUILDING AFTER THE WILDFIRES

Los Angeles County Office of the Assessor
Array Alliance's Fire Relief Resources